What is business coaching?

What is business coaching? In my coaching, I like to understand definitions as a way to not interject any biases or my perception when working with a client. I also find definitions that help us gain clarity of a term or concept so my client and I have a mutual understanding when we are discussing something.

In the last blog, “What is coaching?” I shared the International Coaching Federation definition of what is coaching from the coach’s perceptive. The “ICF defines coaching as partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential (CoachFederation.org, n.d. para. 16)”

Using the International Coaching Federation definition as a platform, from my perspective business coaching is a professional relationship between a coach and a client that focuses on only maximizing the business’s potential and performance. As the individual is getting coached, the beneficiary is ultimately the business. 

The business coach and typically the owner(s) will assess the company’s desires from where they are at the moment to where they want to be in the future by setting goals.

In coaching, we call this the gap. Coaches coach their clients through the gap by their proprietary frameworks, assessments, tools, and resources.

As in the case of business coaching, the coach will use their proprietary framework, assessments, tools, and resources that are business-focused to help their client achieve the vision they have for the future.

In BP Business Coaching, we help coaches and consultants who owned their own business, do this in increments of 3-month, 4-month, and 6-month business coaching packages.